Spearheaded the Global Blue’s bi-annual Industry Insider event for the luxury brands and mall partners in Singapore

Spearheaded the content direction and outreach for Global Blue’s bi-yearly Industry Insider event. Additionally, liaised between Global Blue’s affiliated luxury brands, mall partners, relevant media houses and the distinguished speakers.

  • Main point-of-contact for the STB, IRAS, C-management of 150 affiliated luxury brands, news reporters, National Gallery and FnB food caterer
  • In charge of the production for the event collaterals
  • 82% Open Rate and 76% Click-Through Rate

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